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Companies House/Cambridge/Company profile

DEMAND AI (UK) LTD

Active
15759907·incorporated 2024-06-04

DEMAND AI (UK) LTD is an active UK private limited company, incorporated on 4 June 2024 at Companies House (number 15759907; OpenRegistry canonical ID GB-15759907-demand-ai-uk-ltd). Sophymarine's OpenRegistry classifies it under SIC 70229 (Management consultancy activities other than financial management), one of 218,117 active UK entities in that code and one of 22,547 active companies registered in Cambridge (postcode CB22). Programmatic access via MCP at https://openregistry.sophymarine.com/mcp.

Status
Active
Type
Private Limited Company
Incorporated
2024-06-04
Registered Address
C/O WINDSOR HOUSE STATION COURT, STATION ROAD, GREAT SHELFORD, CAMBRIDGE, CB22 5NE, UNITED KINGDOM
SIC
70229 — Management consultancy activities other than financial management
Country of origin
United Kingdom

Directors

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Shareholders

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Financials

Check financials of DEMAND AI (UK) LTD

Filings

Check filing history of DEMAND AI (UK) LTD

Accounts

Last filed accounts made up to 2024-12-31. Next accounts due 2026-09-30. Financial year-end: 31/12. Filing class: MICRO ENTITY.

Confirmation statement

Last confirmation statement made up to 2025-07-22. Next confirmation statement due 2026-08-05.

Persons with significant control

DEMAND AI (UK) LTD has 1 person with significant control on file:

  • Mr Michael John Thomas Whife born 1965 resident in United States, American national. Notified 2025-07-17.
    • Holds 50–75% of voting rights
    • Has the right to appoint and remove directors

3 historical PSC records have ceased:

  • Mr Charlie Lyndon James Whife born 1994 resident in United States, American national. Notified 2024-06-04. Ceased 2024-12-03.
    • Owns 25–50% of shares
    • Holds 25–50% of voting rights
    • Has the right to appoint and remove directors
  • Mr Harmanpreet Singh Jaspaul born 1983 resident in Canada, Indian national. Notified 2024-06-04. Ceased 2024-12-03.
    • Owns 25–50% of shares
    • Holds 25–50% of voting rights
    • Has the right to appoint and remove directors
  • Mr Matthew David Croft born 1995 resident in England, British national. Notified 2024-12-03. Ceased 2025-07-17.
    • Owns 75% or more of shares
    • Holds 75% or more of voting rights
    • Has the right to appoint and remove directors

Previous names

DEMAND AI (UK) LTD has previously traded as:

  • B2BMATTERS LIMITED (until 2025-06-23)

Similar UK companies

Other companies registered under SIC 70229 (Management consultancy activities other than financial management):

Other companies registered in Cambridge:

Need real-time profile, officers, shareholders, financials or filing? Open the live profile at /company/gb/15759907.

Source: Companies House Free Company Data, refreshed 2026-05-01. Official record: find-and-update.company-information.service.gov.uk.