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Companies House/Redditch/Company profile

WHEELIES DIRECT LIMITED

Active
08650954·incorporated 2013-08-14

WHEELIES DIRECT LIMITED is an active UK private limited company, incorporated on 14 August 2013 at Companies House (number 08650954; OpenRegistry canonical ID GB-08650954-wheelies-direct-limited). Sophymarine's OpenRegistry classifies it under SIC 74990 (Non-trading company), one of 41,335 active UK entities in that code and one of 5,534 active companies registered in Redditch, Worcestershire (postcode B98). Programmatic access via MCP at https://openregistry.sophymarine.com/mcp.

Status
Active
Type
Private Limited Company
Incorporated
2013-08-14
Registered Address
ICKNIELD STREET DRIVE, WASHFORD WEST, REDDITCH, WORCESTERSHIRE, B98 0DE
SIC
74990 — Non-trading company
Country of origin
United Kingdom

Directors

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Shareholders

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Financials

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Filings

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Accounts

Last filed accounts made up to 2025-03-28. Next accounts due 2026-12-31. Financial year-end: 31/03. Filing class: DORMANT.

Confirmation statement

Last confirmation statement made up to 2025-08-11. Next confirmation statement due 2026-08-25.

Persons with significant control

WHEELIES DIRECT LIMITED has 1 person with significant control on file:

  • Performance Cycling Holdings Limited. Notified 2021-06-01.
    • Owns 75% or more of shares
    • Holds 75% or more of voting rights
    • Has the right to appoint and remove directors

9 historical PSC records have ceased:

  • Mr Dennis Henry Millard born 1949 resident in England, British national. Notified 2016-06-30. Ceased 2018-07-24.
    • Has significant influence or control
  • Mr David Alexander Robertson Adams born 1954 resident in England, British national. Notified 2016-06-30. Ceased 2020-12-31.
    • Has significant influence or control
  • Mrs Claudia Isobel Arney born 1971 resident in United Kingdom, British national. Notified 2016-06-30. Ceased 2019-03-01.
    • Has significant influence or control
  • Mrs Helen Victoria Jones born 1958 resident in England, British national. Notified 2016-06-30. Ceased 2021-06-01.
    • Has significant influence or control
  • Mr Keith Williams born 1956 resident in England, British national. Notified 2018-07-24. Ceased 2021-06-01.
    • Has significant influence or control
  • Ms Jill Caseberry born 1965 resident in United Kingdom, British national. Notified 2019-03-01. Ceased 2021-06-01.
    • Has significant influence or control
  • Karen Bellairs born 1977 resident in England, British national. Notified 2019-10-17. Ceased 2021-06-01.
    • Has significant influence or control
  • Keith Jones born 1964 resident in United Kingdom, British national. Notified 2019-10-17. Ceased 2021-06-01.
    • Has significant influence or control
  • Mr Thomas Daniel Singer born 1963 resident in United Kingdom, British national. Notified 2020-09-16. Ceased 2021-06-01.
    • Has significant influence or control

Previous names

WHEELIES DIRECT LIMITED has previously traded as:

  • SAVVY BIKES LIMITED (until 2017-04-03)

Similar UK companies

Other companies registered under SIC 74990 (Non-trading company):

Other companies registered in Redditch:

Need real-time profile, officers, shareholders, financials or filing? Open the live profile at /company/gb/08650954.

Source: Companies House Free Company Data, refreshed 2026-05-01. Official record: find-and-update.company-information.service.gov.uk.